URBN x Stripe
Omnichannel Payments Integration
Year: 2024
Role: Program Manager
Product: Software - Payments Integration
Description: URBN partnered with Stripe to consolidate its North American omnichannel payments into a single unified platform. Across digital channels, URBN implemented Stripe Payment Element to support credit, debit, and Klarna transactions, along with Link and Stripe Financial Connections to enable bank account payments. In stores, URBN integrated Stripe Terminal and deployed BBPOS WisePOS E readers as the primary checkout experience in more than 600 retail locations. To streamline financial operations, URBN leveraged Stripe Sigma and Stripe Data Pipeline to automate revenue data collection and reporting across all of its brands. URBN also uses Stripe Connect to facilitate seamless payments between third-party merchants and buyers on its brand marketplaces.
“It’s not about a specific piece of technology. It’s about the ability to solve problems and being curious and creative in how you approach building great customer experiences…We partnered with Stripe because they’re going to be the payments innovator for the next decade.
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